Language

UNAIDS would like to be perceived as politically smart, problem-solvers, loud with a clear conscience, backed by accurate data, changing things for the good and making a difference.

The following statements describe UNAIDS and its vision and mission.

 

UNAIDS Vision

Zero new HIV infections.
Zero discrimination.
Zero AIDS-related deaths.

 

UNAIDS Mission

UNAIDS, the Joint United Nations Programme on HIV/AIDS, is an innovative partnership that leads and inspires the world in achieving universal access to HIV prevention, treatment, care and support. UNAIDS fulfills its mission by:

  • Uniting the efforts of the United Nations system, civil society, national governments, the private sector, global institutions and people living with and most affected by HIV;
  • Speaking out in solidarity with the people most affected by HIV in defense of human dignity, human rights and gender equality;
  • Mobilizing political, technical, scientific and financial resources and holding ourselves and others accountable for results;
  • Empowering agents of change with strategic information and evidence to influence and ensure that resources are targeted where they deliver the greatest impact and bring about a prevention revolution; and
  • Supporting inclusive country leadership for sustainable responses that are integral to and integrated with national health and development efforts.

 

UNAIDS tagline

Uniting the world against AIDS

 

UNAIDS boilerplate

A boilerplate is a short amount of text that describes the mission or purpose of an entity. UNAIDS’ boilerplate consists of a simple 35-word description. This paragraph appears at the end of all of UNAIDS’ official public communications, for example press statements and press releases:

UNAIDS
UNAIDS, the Joint United Nations Programme on HIV/AIDS, is an innovative United Nations partnership that leads and inspires the world in achieving universal access to HIV prevention, treatment, care and support. Learn more at unaids.org.

 

Useful links

  • UNAIDS Terminology Guidelines
    UNAIDS Terminology Guidelines have been developed for use by staff members, Cosponsor colleagues and other partners working in the global AIDS response. These guidelines may be freely copied and reproduced, provided that it is not done so for commercial gain and the source is mentioned.
  • WHO style guide
    The WHO style guide provides general English language rules, information on easily confused and troublesome words, and preferred spelling, punctuation, medical abbreviations and WHO-specific terms. Guidance on the use of non-discriminatory language is also included. The guide can be accessed at the WHO Intranet. If you are a UNAIDS staff member and do not have access to the WHO Intranet, please send an email to terminology@unaids.org