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Launch of campaign "Unite for Children. Unite Against AIDS.", October 2005

25 October 2005

On 25 October 2005, UNICEF, UNAIDS and other partners launched the 2005-2010 global campaign on children and AIDS: "Unite for children. United against AIDS." The campaign was simultaneously launched in countries around the world. Children directly affected by HIV and AIDS participated in the global launch held at the United Nations in New York, as did UN Secretary-General Kofi Annan, UNAIDS Executive Director Dr Peter Piot, UNICEF Executive Director Ann M. Veneman, UNICEF Goodwill Ambassador Roger Moore, First Lady of Rwanda Jeannette Kagame and others.

Participants in the New York launch of the global campaign on children and AIDS "Unite for children. Unite against AIDS." stand together at the close of the event.

©UNICEF/HQ05-1508/Markisz
(left to right):
Pakistani musicians from the pop band the Strings; MTV Networks International President Bill Roedy; UNAIDS Executive Director Dr Peter Piot; First Lady of Rwanda Jeannette Kagame; Namibian youth representative Livey Van Wyk; Jamaican youth representative Kerrel McKay; UNICEF Executive Director Ann M. Veneman; Malaysian youth representative Frika Iskandar; Ukrainian youth representative Iryna Kalinichenko; Thai youth representative Nakwan Leknork; and UNICEF Goodwill Ambassador Sir Roger Moore.

UN Secretary-General Kofi Annan speaks at the launch of the launch of the global campaign on children and AIDS "Unite for children. Unite against AIDS." in New York.

©UNICEF/HQ05-1505/Toutounji

UNAIDS Executive Director Peter Piot speaks at the launch of the global campaign on children and AIDS "Unite for children. Unite against AIDS." in New York.

©UNICEF/HQ05-1510/Markisz

UNICEF Executive Director Ann M. Veneman speaks at the launch of the global campaign on children and AIDS "Unite for children. Unite against AIDS." in New York.

©UNICEF/HQ05-1506/Toutounji

First Lady of Rwanda Jeannette Kagame speaks at the launch of the Global global campaign on children and AIDS "Unite for children. Unite against AIDS." in New York.

Kerrel McKay, 20, of Jamaica, speaks at the launch of the global campaign on children and AIDS "Unite for children. Unite against AIDS." in New York. She is an advocate for children affected by HIV and AIDS in her country.

Participants at the launch of the global campaign on children and AIDS "Unite for children. Unite against AIDS." in Geneva, Switzerland.The campaign was launched in a number of countries around the world on 25 October 2005.

(left to right): Philip O'Brien, Regional Director, UNICEF Office for Europe; Purnima Mane, Director of Policy, Evidence and Partnerships, UNAIDS; Maria Calivis, Regional Director, UNICEF in Central and Eastern Europe and the CIS; Mariya Leonova, HIV activist from Ukraine; Sir Alex Ferguson, Manager, Manchester United FC.