Feature story

Asian Football Confederation and UNAIDS team-up to raise awareness of HIV

26 November 2013

The Asian Football Confederation (AFC) and UNAIDS are teaming up with young people for the AIDS response. A new Memorandum of Understanding was signed on 25 November. The agreement was signed on the sidelines of the AFC’s 2013 Annual Awards by AFC President Shaikh Salman bin Ebrahim Al Khalifa and Senior Adviser to the UNAIDS Executive Director Djibril Diallo.

Through this cooperation agreement, UNAIDS and the AFC will carry out joint activities in selected competitions organized by the governing body of Asian football in support of the UNAIDS “Protect the Goal” campaign.The new initiative will enhance awareness of HIV, improve access to HIV prevention and treatment, and work to eliminate HIV-related stigma and discrimination during football games and associated events ahead of the 2014 FIFA World Cup in Brazil.

Quotes

"On the eve of World AIDS Day, we are keen to join forces with UNAIDS to reach out to millions of young people in Asia with high-impact HIV protection messages."

AFC President Shaikh Salman bin Ebrahim Al Khalifa

"Through the sport of football, we can reach millions of people with a simple message demonstrating the importance of HIV protection and the value added of team work in the global AIDS response"

Senior Adviser to the UNAIDS Executive Director, Djibril Diallo