THE GLOBAL PLAN

The “Believe it. Do it.” campaign was launched to help reach the goals of the “Global Plan to end new HIV infections among children by 2015 and helping mothers stay healthy.”

World leaders gathered in New York in June 2011 for the United Nations High Level Meeting on AIDS. At the meeting, they launched the Global Plan towards the elimination of new HIV infections among children by 2015 and keeping their mothers alive. It provides the foundation for country-led movements towards the elimination of new HIV infections among children and keeping their mothers alive. Download the Global Plan >

The Global Plan was developed with partners convened by UNAIDS and co-chaired by UNAIDS Executive Director Michel Sidibé and United States Global AIDS Coordinator Ambassador Eric Goosby.

The process brought together 35 countries and 40 civil society, private sector, networks of people living with HIV and international organizations to chart a roadmap to achieve the goal of the Global Plan by 2015.

The Goal

The goal of the Global Plan is to move towards eliminating new HIV infections among children by 2015 and keeping their mothers alive. In reaching for this goal, two Global Targets are outlined in the Plan:

Global Target 1: Reduce the number of new childhood HIV infections by 90%.
Global Target 2: Reduce the number of HIV-related maternal deaths by 50%.

In order to ensure that these Global Targets are met, the Global Plan outlines six key conditions that must be met:

  • All women, especially pregnant women, have access to quality life-saving HIV prevention and treatment services—for themselves and their children.
  • The rights of women living with HIV are respected and women, families and communities are empowered to fully engage in ensuring their own health and, especially, the health of their children.
  • Adequate resources—human and financial—are available from both national and international sources in a timely and predictable manner while acknowledging that success is a shared responsibility.
  • HIV, maternal health, newborn and child health and family planning programmes work together, deliver quality results and lead to improved health outcomes.
  • Communities, in particular women living with HIV, are enabled and empowered to support women and their families to access the HIV prevention, treatment, care and support that they need.
  • National and global leaders act in concert to support country-driven efforts and are held accountable for delivering results. The plan also includes a detailed timetable for action at community, national, regional and global levels to ensure rapid progress towards elimination of new HIV infections among children by 2015 and keeping their mothers alive.